By Naomi Simson

‘Team’ is important to millennials too

Recently Ita Buttrose Chair of the ABC and much loved Australian of the year when asked about leadership was reported in the Sydney Morning Herald to have said  “They’re very keen on being thanked and they almost need hugging.” Whilst the headlines were taken out of context it did prompt a robust discussion.

The job of a leader is to ensure that they align everyone to the ‘cause’ or the purpose of the business, the job of a great manager is to nurture every team member’s unique ‘gifts’ for the good of the ‘cause’.

Categorising any group as ‘needing more’ seems a little off the mark to me. When work moves from being a place you go to something you do… the way anybody connects to the the business and its ‘cause’ is more important than ever.

Millennials and the experience of work

In the past, work was a location. Today, work has shifted from a place to scattered remote spaces, and the technology shift from fixed communications to mobile communications has redefined how and where we work.

Recognition is needed more than ever as a way all team members connect.

Every diverse group also represents an opportunity to listen and learn (and likely represent customer groups) – if a business – especially traditional media is trying to attract a younger demographic – then perhaps engage the younger members of the team in that conversation.

By 2025, millennials are predicted to make up 75 percent of the global workforce. According to Forbes, “Millennials want experiences – it is not enough what they do, it is as important why they do it and being part of a team.

They see opportunities everywhere and they want optionality – the ability to move in a variety of directions and pursue different learning opportunities.” A recent US study reaffirms this, finding that Millennials are willing to prioritise a better experience at work over a higher salary bracket.

They will, as a whole, prioritise a meaningful career over greater financial security. And if they feel they aren’t making an impact and are not progressing, they aren’t afraid to leave.

Besides – what is wrong with a bit of recognition and acknowledging someone’s contribution. To be human is to connect with others, it is a leader’s role to make sure everyone connects.

About Naomi Simson

Naomi Simson entrepreneur founded RedBalloon in 2001 and co-founded The Big Red Group in 2017. She has been blogging for a decade at, is a professional speaker, author of Live What You Love & Ready To Soar, and a “Shark” on business reality show Shark Tank Australia.