5 ways to prepare for Christmas 

With less than 8 weeks until the Christmas break now is the time to start, if you haven’t already, to make preparations to make the most out of the Christmas opportunity. So whether it is celebrating, saying thanks or driving end of year revenue here are 5 quick ideas from RedBalloon.

1. Plan, Plan, Plan
Like with anything in business the better the planning the better the outcome. At this special time of the year timing is everything and Christmas is a deadline you can’t miss so better get your skates on to book, order and schedule what it is you need to do!

2. Celebrate a year of hard work
Say thanks to your employees with special events, parties or gifts. Team gifts at the end of the year can be a valuable source of motivation, appreciation, and retention and as we continue to stare down the potential of a second recession, it’s an opportunity for every business to ensure continued efficiencies and show appreciation for a year of commitment and shared success.

3. Appreciate your partners
Don’t forget to thank or reward your loyal customers and supplier channels without which none of our businesses would exist. Whether you tier your approach by value and offer something to everyone or just the top ones, even just a clever electronic message or charity donation can have a resounding effect. We just recently contacted our most loyal; consumer customers and rang them up and offered them a small treat from our product range. The feedback was overwhelmingly positive and we know they felt appreciated.
 
4. Win business
For many businesses like RedBalloon, the Christmas period is one of huge sales potential. If you need to run promotions, prize giveaways, incentives or competitions to create greater interest and differentiate your brand or product then RedBalloon experience vouchers can make a great incentive. Exciting, desirable and perfect to theme in with your promotion or brand we can help you drive sales.

5. Make it special – do something different
Whatever you do, make sure it’s fresh and exciting and something that you know people will really enjoy. Over the years we have worked with clients to come up with some unforgettable events so we have compiled a list our Top 10 inspirational ideas - from the 12 Days of Christmas to the Ultimate WishList!

The clock is ticking, so if you’d like us to take the load off you in the coming weeks and help you finish the year with a bang, please get in touch with one of our consultants.

Author: Matt Geraghty, RedBalloon

Date: 01/11/2011